Brief
The Creative Industries Innovation Centre, based at the University of Technology, engaged Reactive to assist them with creating a website with the objective of supporting and championing the adoption of new ideas and innovation across creative industries and the wider Australian economy.
Design & Strategy
Reactive led all aspects of the information architecture, user group research and creative concepts to ensure the site was visually exciting and appealing to the target audience.
Solution
cManager Content Management System was utilised to provide a robust website allowing the client to easily manage and update content.